
What if infinite scroll had nothing to scroll through?
I built a website with no content on purpose It’s called futile.ch. You open it on mobile. You scroll. Nothing happens. You scroll more. Still nothing. Just a counter telling you how many meters you’ve traveled into the void. That’s it. That’s the whole thing. Where it came from I was thinking about infinite scroll one day — not in a “big tech bad” way, just genuinely wondering what the mechanic looks like without anything attached to it. Like, what if you took away the content? The images, the posts, the outrage, the ads. Just left the gesture itself. Would anyone keep going? Turns out: yes. A lot of people. For a surprisingly long time. Building “nothing” is weirdly hard The irony is that making something empty feel right took a lot of iteration. The scroll had to be smooth enough that it didn’t feel broken. The counter had to move at a pace that felt real — too slow and people assume it’s bugged, too fast and it loses its weight. The emptiness had to be intentional, not lazy. At som
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