Towards the Agentic Web

The internet has gone through two major phases. The first was about reading. Static pages, hyperlinks, directories. You went online to look something up. The second was about participating. Social platforms, user-generated content, real-time interaction. You went online to post, comment, and share. We are now entering a third phase that adds a fundamentally new verb to the mix. You will go online to delegate. In this phase, the web stops being a place you browse and becomes a system that acts. Book a trip. Research a market. Negotiate a deal. Find the cheapest energy supplier for your home. The agent breaks the task into steps, calls the right services, handles the details, and reports back. The human provides direction. The machine provides execution. This is what is being called the Agentic Web. From Attention to Intention The business model of the current internet runs on attention. Every platform, every feed, every notification is designed to capture your eyes and keep them there.