The less obvious traffic source of successful indie hackers and how to tap into it

I used to think that the successful indie hackers like Pieter Levels get most of their traffic through their online following and maybe some newsletters. But later I found out that it could not be further from the truth. Their audience and reputation definitely helps a ton during the launch. But their long term game is focused on steady organic traffic, often gained through SEO. A while ago I discovered an article from Mark Lou about programmatic SEO. The concept is pretty simple: You find a long tail keyword that: gets enough search volume is not hard to rank for according to SEO tools can be turned into a template like "marketing jobs in {city}" you could collect or generate enough data for to generate pages for many of these keyword combinations You create a page template for the data You fill it with the data You do the technical SEO basics like sitemaps, SSR etc. You build some backlinks You promote it a bit You wait for the traffic If it comes you monetize it Profit Sounds simple