The Importance of UI/UX Design in the Age of AI-Coded Apps

Software development has changed dramatically. What once demanded months of design, engineering, testing, and iteration can now be accelerated by AI-assisted tools that generate code, build interfaces, scaffold backend systems, and speed up delivery across the board. This has lowered the barrier to building digital products in a way that is difficult to ignore. More teams can launch, more founders can prototype, and more apps can reach the market faster than ever before. That shift is real, but it has also exposed a deeper truth about modern product building. When code becomes easier to produce, code itself stops being the main differentiator. If multiple teams can build similar features with similar tools, then the real question is no longer whether a product works. The question becomes whether people actually enjoy using it. That is where UI/UX design becomes central. For years, many builders treated design as something secondary. The common attitude was that once the core functional