
Stop Hunting for B2B Data: How to Automate Company Enrichment in JavaScript
If you've ever built a CRM, a lead gen tool, or any kind of B2B sales dashboard, you've probably hit this wall before: you have a pile of company domains, but zero context behind them. No industry data, no headcount, no social links, no HQ address. Just... domains. And manually Googling each one? Nobody has time for that. That's exactly why I built the Company Enrichment API — to turn a raw domain into a full company profile, programmatically. The Problem: The Stale Data Trap Data decays fast. A company that was "11-50 employees" last year might be 200+ today. If your sales team is working off spreadsheets or static databases, they are losing deals before they even send the first email. Most "enrichment" services are either: Overpriced: Charging thousands in annual contracts. Rigid: Hard to integrate into a custom CI/CD or data pipeline. Incomplete: Missing the "long tail" of smaller startups or international firms. How it Works The Company Enrichment API acts as a bridge between a sim
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