
I tried replacing Google Analytics with a URL shortener for link tracking and here's what actually happened
I sent the same link to three Slack channels last Tuesday and realized I had zero way of knowing which one drove the 47 signups I saw that morning. My initial gut reaction was to set up more Google Analytics events, but then I started wondering if there was a simpler way to track link performance without diving deep into GA. I was looking at a spreadsheet with 23 different links and trying to make sense of the conversion rates, but it was a mess. Why I Needed a Simpler Solution I was spending too much time setting up and maintaining Google Analytics events for each link, and it was getting cumbersome. I'd write a script like this to track clicks: curl -X POST https://example.com/track -H "Content-Type: application/json" -d '{"link": "https://example.com/link"}' , but this approach was limited and didn't give me the insights I needed. Honestly, I was getting tired of parsing the data and trying to make sense of it all. Look, I just wanted a simple way to see which links were performing
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