I Built a Python Tool to Check If AI Search Engines Can Find Your Website

You spent months tuning your <title> tags, chasing backlinks, submitting sitemaps to Google Search Console. Your rankings are solid. Then you ask ChatGPT about your industry — and it cites three of your competitors but not you. You are not invisible to Google. You are invisible to the AI that is increasingly replacing Google. This is the problem that Generative Engine Optimization (GEO) solves. And in this post, you will learn what GEO is, why it matters right now, and how to measure and fix your site's AI visibility using an open-source Python tool — in under 10 minutes. SEO vs GEO: What's the Difference? Traditional SEO optimizes for ranking : getting your blue link to appear on page one of Google's results. The signals are well understood — crawlability, backlinks, Core Web Vitals, structured data. Generative Engine Optimization optimizes for citation : getting an AI model (ChatGPT, Perplexity, Claude, Gemini) to mention, quote, or link to your content when a user asks a relevant qu