digital asset management is not just for big companies (heres why i use it for my freelance work)

i used to think digital asset management was only for like... enterprise companies with massive marketing teams and millions of files. turns out its also incredibly useful for a freelance developer with "only" a few thousand assets. what is digital asset management DAM is a system for storing, organizing, and distributing digital files — images, videos, documents, brand assets, anything. but its more than just cloud storage. the difference between Google Drive and a DAM: Google Drive: DAM: - files in folders - files with rich metadata - search by filename - search by content, tags, type - manual organization - auto-tagging and categorization - download to use - transform and deliver on demand - basic sharing - granular permissions + expiry why i started using it three things pushed me over the edge: a client asked for "that blue banner from last march" — i spent 45 minutes finding it i sent the wrong logo version to a client (RGB instead of CMYK for print) my hard drive died and my bac