Delivering Quality Software at Breakneck Speed

I am currently working at the third startup of my career. Startups tend to operate in highly competitive markets where speed is not optional. But speed without quality is short-lived. Sooner or later, it turns into bugs, dissatisfied customers, and lost revenue. The problem is that it is really hard to have both quality and speed. Most teams either deliver a high-quality product or “move fast and break things.” The reason is simple: many practices that improve quality also add friction. Practices like TDD, broad test coverage, or multiple PR reviewers can be valuable. One could even argue that these practices save time in the long run because they catch issues early. But when product direction changes weekly, some investments simply do not pay off quickly enough. And if a team is already struggling to keep up with one reviewer, requiring two is not realistic. So the question becomes: how do you deliver quality software while still maintaining high throughput? 1. Pragmatism Pragmatism m