Back to articles
Combining Google Search Console, GA4, and DataForSEO in One Python Pipeline

Combining Google Search Console, GA4, and DataForSEO in One Python Pipeline

via Dev.to PythonJay Shah

If you're running SEO for a content site, your data lives in three places: Google Search Console has your rankings and impressions, GA4 has your traffic and engagement, and a third-party tool like DataForSEO has competitor positions and keyword difficulty. Checking each dashboard separately wastes time and misses the connections between them. I built a Python pipeline that pulls from all three APIs, merges the data into a single DataFrame, and scores every keyword by opportunity. This runs on Shatranj Live , a chess analytics platform where I publish 40+ SEO-optimized articles. Here's how it works. Architecture Overview ┌──────────────────┐ ┌──────────────┐ ┌───────────────┐ │ Google Search │ │ GA4 │ │ DataForSEO │ │ Console │ │ (via API) │ │ (via API) │ │ │ │ │ │ │ │ - Rankings │ │ - Sessions │ │ - SERP data │ │ - Impressions │ │ - Bounce │ │ - KD scores │ │ - CTR │ │ - Duration │ │ - Competitor │ │ - Clicks │ │ - Events │ │ positions │ └────────┬─────────┘ └──────┬───────┘ └───────┬─

Continue reading on Dev.to Python

Opens in a new tab

Read Full Article
7 views

Related Articles